Trainings, Seminars, Consulting

Training sessions

In these most demanded sessions from the many trainings, seminars and consulting in differents organizations, Abou Kassoum has always been one of those trainers who knows how to design a powerful and a customized presentation tools according the need of his clients. Here he shares a brief detail about those three topics below:

Time Management

Persuasive Marketing & Sales Presentation

By definition, “Time management” the process of organizing, planning and controlling how to divide your time between specific activities. Good time management enables you to work smarter, not harder. In that way, you get more done in less time, even when time is tight, and pressures are high. Failing to manage your time damages your effectiveness and causes stress.

It seems that there is never enough time in the day. But, since we all get the same 24 hours, why is it that some people achieve so much more with their time than others? The answer lies in good time management.

The highest achievers manage their time exceptionally well. By using the time-management techniques and the tools Abou Kassoum O. teaches in his many different workshops and seminars. Lately a great time wasterAbou Kassoum came to know that the only way to do more and be more is to deal wisely with the way you use your 24 hours periods. Since the moment he discovered the secret behind the effectiveness that time has in his results, he is dedicated to sharing and teaching others about those strategies.

In fact, taking the session about time management, Abou Kassoum has never failed to help you on how you can improve your ability to function more effectively – even when time is tight, and pressures are high…

Good time management requires an important shift in focus from activities to results being busy isn’t the same as being effective. (Ironically, the opposite is often closer to the truth.)

Spending your day in a frenzy of activity often achieves less, because you’re dividing your attention between so many different tasks. Good time management lets you work smarter – not harder – so you get more done in less time.

But what Is Time Management?

“Time management” refers to the way that you organize and plan how long you spend on specific activities.

It may seem counter-intuitive to dedicate precious time to learning about time management, instead of using it to get on with your work, but the benefits are enormous.

So, through pragmatic tools and practical tasks, this particular session and training puts in front of the reality most of us face in our daily life. In fact, during the Time Management workshops, Abou Kassoum provides those benefits and teaches on how to optimize each one of them.

Persuasion skills are extremely important for sales and marketing professionals as they are paid not only to interact with potential customers but also motivate them to invest in organization’s products and services. Overall performance of marketing and sales professionals is measured by the number of clients they could tap for their company. Marketing is the most envied position because of the huge incentives they earn once the deals are closed but do we ever realize how much efforts actually go in convincing people and also influencing their behaviour and thought process?

In fact, after working in different part of the world around Marketing, sales and Business Development, Abou Kassoum has a great level of understanding the relevance and the position of Marketing and Sales in one’s business. As he has the habit to say, Marketing is the heart and the mind of all successful companies. And a great Marketing strategy leads you unconditionally to a successful Sales operation. Therefore, he knows how to point out the powerful that a Persuasive Marketing and Sales Presentation is the key to maintaining your business moving its incomes forward in your daily operations.

Persuasion skills help a marketing and sales professional to actually win over the hearts of clients who not only become their loyal customers but also bring in more clients along with them. In the above example, simply highlight what all benefits and extra features your brand is offering and let the customer decide himself/herself. Give ample time to the customer for his research and homework. Let him verify and also take the opinion of others. He /she certainly is going to do that, after all it is the question of one’s hard earned money. Do not claim anything which you would not be able to justify later on. If you are genuine and honest, your client will definitely come back to you. Persuasion skills are extremely important as it helps marketing professionals to change preconceived notions of their potential clients and make them believe in them.

Over the years, Abou Kassoum O., has been working and training thousands of people in universities, companies across the different countries where he had had the chance to be on the stage. After each one of those trainings and workshops, the feedbacks coming from the participants have always been positives.

Leadership

&

Management

People often mistake leadership and management as the same thing but in essence, they are very different. The main difference between the two is that leaders have people that follow them, while managers have people who simply work for them. Particularly in small businesses, for a small business owner to be successful they need to be both a strong leader and manager to get their team on board with working towards their vision of success. Leadership is about getting people to comprehend and believe in the vision you set for the company and to work with you on achieving your goals, while management is more about administering and making sure the day-to-day activities are happening as they should.

In his different workshops, Abou points out and shows how leadership and management must go hand in hand.

They are not the same thing, but they are necessarily linked and complementary to one another. Any effort to separate the two within an organisation is likely to cause more problems than it solves. For any company to be successful, it needs management that can plan, organise and coordinate its staff, while also inspiring and motivating them to perform to the best of their ability.

LEADERSHIP IS ABOUT INSPIRING AND MANAGEMENT IS ABOUT PLANNING

Therefore, Abou Kassoum O. has always been able to point out the difference between both terminologies. And he provides powerful tools about the same by indicating how to make them work according the reality and the situation of your company.

Abou Kassoum O.